Despite the roller coaster economy, we've had a rewarding year here at Rogue Element. Towards the end of every year, we take a look back and take stock of the past 12 months. We look at everything we accomplished, what we did well, what we could have done better, and what we plan to achieve in the next year. After reflecting back on 2011, we are thankful for a few things:
1) We finally launched our new website. Our clients hire us to help them get their branding working for them and to take the time to build effective communications. All the while, we were neglecting our own website and it was doing us no favors. Our website looked nice but had an outdated CMS, was hard to update and had no blogging or social capabilities. So we finally made the time to get our own site up to speed so we could blog, share ideas and present our work in the best light. (Thanks to Promet for doing a terrific job on the drupal development.)
2) We gained some terrific new clients. We were thrilled to gain several new clients this year, and have enjoyed completing several successful projects with them. We hope to collaborate on more great work for our clients and create new relationships throughout 2012.
3) We got smarter and better. Each year we find better ways of doing things. We learn more about improving best practices, attend conferences and seminars to keep up with our skills, and work to keep up with the latest industry developments. We're thankful that not only have we been able to continuously expand our capabilities, but that the design side has never suffered. In fact, even though 2011 saw an increased focus on strategy and messaging, the design work was some of the best we've done in a while.
We'd like to give a huge thanks to all of you for being a part of our journey and for helping us grow year after year. Have a wonderful Thanksgiving.