PRWeek Awards, the leading awards program for the public relations industry, last night in New York City presented the "Corporate Branding Campaign of the Year" to the actuarial profession for the work on Actuaries–Risk is Opportunity: The Revitalization of a Profession's "Brand".
The actuarial profession was just one of five finalists for this prestigious award. Other nominees in the corporate branding category were Nintendo of America, Toyota Motor Sales USA, Tesla Motors and InterContinental Hotels Group.
Rogue Element worked on this campaign for the Society of Actuaries and GolinHarris, creating many components including the annual report, posters, promotional handouts, PowerPoint presentations, and trade show graphics.
Links to the press releases:
Society of Actuaries
PR Week